Don’t Be a Halfway Fitness Marketer

By Jason Holland It was possibly the worst sales pitch I’d ever heard – a National Public Radio commercial for a touring company coming to South Florida. “If you see one Broadway show this year… you might want to see Les Miserables.” It’s like saying, “Hey, the show is so-so. You might want to go [...]

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4 Ways to Make MORE Money in a Stinking Recession

Special guest blog post by Derek Gehl I am so sick of turning on the TV or opening a newspaper. All you get are media-inspired “doom and gloom” stories about the stinking recession. Now I don’t mean to make light of a serious situation. I know that a lot of very big companies have been [...]

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